Along with business partner Jack Canfield, Hansen is best known for creating what Time magazine called “the publishing phenomenon of the decade”. Chicken Soup for the Soul books are one of the most successful publishing franchises in the world today, with more than 500 million books sold internationally and more than 100 licensed products. The name “Chicken Soup” was chosen because of the use of chicken soup as a home remedy for the sick. The first Chicken Soup book, published by Health Communications, Inc., sold more than 2 million copies. There are now over 500 million copies in print and in 54 languages worldwide.

In 2004 Hansen was inducted into the Sales & Marketing Executive International’s Hall of Fame, receiving the Ambassador of Free Enterprise award. He is also the recipient of the 2004 Visionary Philanthropist for Youth Award by Covenant House of CA.

In 2002 The University of Toledo presented Hansen with an Honorary PhD in Business Administration and established the Mark Victor Hansen Entrepreneurial Excellence Fund that will help shape the minds of future business leaders and assist in the development of the faculty who will teach them.

In 2000 The Horatio Alger Association of Distinguished Americans honored Hansen with the prestigious Horatio Alger Award as an American leader who personifies the virtues and principles inherent in the success stories written by nineteenth-century American author Horatio Alger Jr.

In 2000 Northwood University honored Hansen as the Outstanding Business Leader of the Year.

Seeing the desire on everyone’s bucket list to write a book and their profound destiny to help, Crystal and Mark created a publishing company called markvictorhansenlibrary.com.