Best and Brightest … Genius — Esquire

A once-in-a-lifetime game-changing advance
in our field everyone else will follow
— Marshall Goldsmith

Astrophysicist turned new media whiz — NBC

Passionate … confident … — Forbes

You don't just learn theory from
him, you improve your life.
— Inc.

The New York Times, The Wall Street Journal, Harvard University, Standford University, Princeton University, MTV, IBM, US Army

My Mission

My mission is to help change American (and global) culture on sustainability and stewardship from expecting deprivation, sacrifice, burden, and chore to expecting rewarding emotions and lifestyles, as I see happen with everyone I lead to act for their intrinsic motivations.

In my case the emotions have been joy, fun, freedom, connection, meaning, and purpose.

Systemic change begins with personal change.

Some of my values. What are yours?
Loads of garbage I filled in 2021 so far: 0
Loads filled in 2020: 0
Loads filled in 2019: 1
Loads filled in 2018: 1
Loads filled in 2017: 1
Days picking up litter: 1675 and counting
Months not flying: 68 and counting
Typical electric bill: $1.70
Annual carbon emissions: about 1 ton
Daily burpees: 181,178 and counting


How to reform taxes: A chess model

on December 5, 2021 in Creativity, Entrepreneurship, Tips, Visualization

People are proposing wealth taxes People are talking about taxing wealth. Everyone relies on society so if you own more, you use more and benefited more, they say, so should pay more. Besides, they add, the wealthy can structure what anyone would call income so it doesn’t look like income on taxes so avoid paying any taxes. Moreover, they further add, there’s no “natural” law that makes wealth untaxable, so[…] Keep reading →

Saying “It won’t matter if we pollute less if China and Russia don’t” is the opposite of leadership.

on December 4, 2021 in Leadership, Nature

People say all the time that what we in the U.S. or anywhere to act sustainably doesn’t matter if China and Russia don’t act too. They say that they pollute so much that even if we don’t pollute at all, their pollution is enough to sink us all. Whether it is or not, to say they have to act first abdicates leadership. It says we choose to follow, not lead.[…] Keep reading →

My fourth TEDx talk: Don’t call Doof Food: systemic change begins with personal change

on December 3, 2021 in Nature, Tips

The TEDx people posted my fourth TEDx talk: Don’t call Doof Food: systemic change begins with personal change. I think you’ll like it. If you do, please go to YouTube and upvote, comment, and share it. When it resonates, you start using the term doof, and you never call food doof, let me know. I recommend using the term. It will simplify and clarify a lot in your life. Thanks[…] Keep reading →

Advice to a young adult in 2021

on December 2, 2021 in Education, Leadership, Nature, Tips

A father in one of my online communities asked people for what advice they’d give to a twelve-year-old. I’m not a father and haven’t been twelve since the 1980s, so I don’t know how appropriate for that age, but here was my answer: Not knowing the kid (barely knowing myself), I can only guess at his interests and situation, but here’s what I would want someone to tell me if[…] Keep reading →

536: David Pogue: How to Prepare for Climate Change: A Practical Guide to Surviving the Chaos

on December 1, 2021 in Podcast

Two great reasons to listen to this episode. First, David is a tremendous science communicator. He’s experienced, thoughtful, funny, and communicates simply without dumbing down. He’s worked with some of the most important sources, like NOVA, the New York Times, TED, CBS Sunday Morning, and more. He’s accurate and fun, a rare combination. I think it comes from his passion for knowledge and people. Second, his book fills an important[…] Keep reading →

What leadership brings to sustainability

on November 30, 2021 in Leadership, Nature

Nearly every effort I see for sustainability use methods that don’t work, that promote resistance. They don’t inspire. They tools like cajoling (“Here are ten little things you can do for the environment”), coercing (“people will suffer if you don’t act”), convincing (“If you value your kids’ future, you should change”), and authority (laws). Such methods imply nobody wants to do the things. You may gain compliance but reinforce the[…] Keep reading →

Euphoria from food

on November 29, 2021 in Awareness, Creativity, Nature, Perception

I feel a euphoria when eating fresh fruits and vegetables, in particular my famous no-packaging vegan stews. It’s subtle enough to miss if I’m talking to someone or listening to a podcast, but wonderful. I’d pick it over the high from things refined from plants like coca, poppy, etc since I can do it every day my whole life with no unwanted side effects. It gives me plenty of wanted[…] Keep reading →

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