Brad P. is the pseudonym of a longtime friend, coach, colleague, and boss. From 2005 to 2013, he was one of the most highly reviewed dating and attraction coaches—some would say pick-up artist or guru. He has since moved on and keeps his identity confidential.

From his site:

Pre-Community Era, 2005-2006

Brad P. began teaching an informal dating seminar in the top floor of a pizza place in February, 2005. Students could expect a free 1 hour session followed by an additional 2 hour session for $40 along with free pizza and beer. With no advertising or website, the seminar slowly grew from only a handful of students to 40+ students per meeting. In late 2006, the seminars were inundated by students from “the seduction community” who had read Neil Strauss’s The Game which was released around this same time. This was a new type of student, and they were mostly focused on one night stands. Brad P. temporarily discontinued the seminar to create new material geared towards fast seduction and reduced the emphasis on dating and relationships.

Community Era, 2007-2013

Brad’s mission was to learn new material and techniques from the best naturals in the world, improve it and simplify it, then create an educational format where men with very low social skills could benefit from applying it. This new material was embraced by the community, and Brad P. was named the #1 coach in the world on all 3 major polls in 2008.

Who is Brad P.?

Brad P. never wanted to be a public figure and preferred to dedicate himself to the art of coaching and the discipline of field time. He passed on having a VH1 TV show in 2007, passed on 20+ cable news interviews, and passed on 3 movie offers. His real name has never been released although there have been rumors and speculation on his true identity.

Read more at his site.