Dave Asprey

Dave Asprey

Dave Asprey, founder of Bulletproof and author of New York Times bestseller The Bulletproof Diet, is a Silicon Valley investor and technology entrepreneur who spent two decades and over $1 Million to hack his own biology.

His book Game Changers: What Leaders, Innovators, and Mavericks Do to Win at Life came out last month.

Dave lost 100 pounds without counting calories or excessive exercise, used techniques to upgrade his brain and lift his IQ by 20 points, and lowered his biological age while learning to sleep more efficiently in less time. Learning to do these seemingly impossible things transformed him into a better entrepreneur, a better husband, and a better father.

Dave is the creator of the widely popular Bulletproof Coffee, host of the #1 health podcast, Bulletproof Radio, and author of the New York Times bestselling books, The Bulletproof Diet and Head Strong. Through his work Dave provides information, techniques, and keys to taking control of and improving your biochemistry, your body and your mind so they work in unison, helping you execute at levels far beyond what you’d expect, without burning out, getting sick, or allowing stress to control your decisions.

About Bulletproof:

From private brain EEG facilities hidden in a Canadian forest to remote monasteries in Tibet, from Silicon Valley to the Andes, Dave Asprey used hacking techniques and tried everything on himself, obsessively focused on discovering the answers to this one persistent question:

What are the simplest things you can do to be better at everything?

What emerged is the idea of becoming Bulletproof: the state of high performance where you take control of and improve your biochemistry, your body, and your mind so they work in unison, helping you execute at levels far beyond what you’d expect, without burning out, getting sick, or allowing stress to control your decisions. It used to take a lifetime to radically rewire the human body and mind this way, if you were lucky enough to even know it was possible. Technology has changed the rules.

Dave founded Bulletproof to make these breakthroughs—and the body and brain you deserve—easily available to you in your everyday life.


114: Dave Asprey: Leading with love

If you’re like me, you’ve heard of Bulletproof coffee. Since I don’t drink coffee I didn’t think much of it, but since I heard about it, I figured the guy behind it was good at internet marketing.

I’d come to hear Dave name. Also I kept hearing about people losing weight on it and saying they had tons of energy. Still, I didn’t pay too much attention? Was it keto?

When I found out he was speaking at the coworking space where I was hosting one of my famous no-packaging vegetable stew and sustainability events, Assemblage, I decided to go and learn more.

I was surprised several times over. First, the place was more packed than any event there that I’d seen. Second, everyone was rapt with attention. Third, he wasn’t trying to entertain to get that attention. He just talked. Fourth, a lot of people stayed well after it officially ended.

He talked a lot about supplements, eating habits, and behavioral change. I thought:

Some so-called leaders lead poorly, even if they have authority.

Some leaders lead okay.

His followers follow him to put untested things in their bodies, for their reasons, as informed, consenting adults. Followership like that looked like leadership at another level.

Hustler that I am, when he finished speaking, I spoke to his people, who introduced me to him. I got an advanced copy and reviewed his book for Inc. That conversation, which we recorded, covered leadership as much as anything else so I asked if I could share it on the podcast and he and his team loved the idea.

As with anyone with a big name, you’ll find criticism of him online. You’ll face criticism when you act on your values. Diversity means people have different values. Some people will think what you think is right is wrong and vice versa. The question is not if you as a leader will face disagreement. That’s a given. The question is how you handle it.

Remember, he wasn’t speaking for his voice to be shared, which to me adds an extra layer of authenticity. This is just him talking to me.

Read the transcript.

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