Today’s problems were yesterday’s solutions. Today’s solutions will be tomorrow’s problems.
Entrepreneurs want to improve the world. They want to solve your problem so much that you prefer their solution to your money so that you give it to them.
If every entrepreneur is trying to improve things, why doesn’t entrepreneurship finish? The same could be asked for business in general.
As times change, solutions become problems. We may have collectively created more material prosperity, but in terms of happiness and health, for all the improvements our innovators claim, I’m not sure if we’re better off, and most of our improvements came from simple innovations like washing hands.
In other words, much of what people in the past considered improvements didn’t sustainably improve things. Those improvements became today’s problems, or at least things that we can improve on. That’s why entrepreneurs and creative thinkers can keep innovating.
It’s also humbling. No matter how great your improvement, someone will likely see it as a problem and try to overcome it.
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