Chatting with Seth Godin before recording the last week’s podcast episode, I shared with him how I keep secret the incredible ingredient I love cooking with—peanut flour. It’s nearly the last packaged food I still buy, though I’ve found a mill that I think I can crank it out with my hands from peanuts.
I haven’t shared why I like it so much, but I make some of the most delicious, nutritious food with it.
Anyway, when I joked with Seth that I kept it secret because it was so delicious, he asked, automatically, “Why would you keep it secret?”
Though I said it as a joke, the innocence he asked with belay my hoarding tendency, based on a scarcity mindset.
Caught.
I felt momentarily ashamed, then grateful for his catching a behavior I’d rather mature out of.
I’ll leave it as an exercise to the reader to figure out what you can make with peanut flour.

