Their motivation to make doof: to drive your emotional system to buy more
I was thinking about the people who manufacture addictive things like doof. If you believe that someone choosing to buy something means they valued what they bought more than what they paid for it, then you think that the more they buy, the more they’ve improved their lives.
Then the more addictive you make the product, the more you sell. You can tell yourself that your profit means their life improvement.
The way it looks to me is that science has figured out how to control the human emotional system more effectively than the person with that system, at least in some cases. They’ve learned to use short-term motivation to override long-term reward and ability to regulate oneself. Then it’s a stretch to say that the person is choosing.
They are benefiting themselves at the cost of your health and money, but telling themselves they’re helping you and society, as best I can tell.
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